Posts Tagged ‘creative cloud’

Photoshop CC Mathematics

douglas squirrel in campbell valley park in langley bc

Post needed a photo so… Squirrel!

-click to enlarge-

   I am sure many of the photographers that might read this are using Adobe products to do their post processing. Recently Adobe announced that their next iteration of Photoshop would not be CS7, but rather a subscription model called Photoshop CC (Creative Cloud). As one would guess, this has caused some confusion, consternation, and internet rioting over the changes.

   Part of this new setup is due to the high rate of Adobe Photoshop piracy. One feature of Photoshop CC is to have your installation check in with the Adobe servers at least once a month to ensure that you are paid up and licensed. I have no problem with this part of using the “Creative Cloud”. I have legit software, and don’t have a problem if Adobe wants to verify that. Stressing that this is the main impetus for the changes does not seem genuine, however. I think the part Adobe is more concerned with is effectively raising the prices of their software, but under a new system so it is not as easy to directly compare.

So lets compare!

   The last change Adobe made to Photoshop licensing involved the upgrade paths. Previously you did not have to buy every version of PS, you could skip a few and still upgrade to the new version for approximately $200. Then there were some controversial changes to this program that required you to purchase every version or you would no longer get a “discounted” new version/upgrade. There were some changes to this along the way but I think this is how the system eventually was implemented. I recently upgraded from CS5 to CS6 for $200 plus tax (I live in Canada). Lets crunch some numbers without the tax, and assume a customer that had planned on upgrading to each new version on the old 18 month cycle. The new system requires an investment of $20 per month for just Photoshop CC.

18 month upgrade: $200 over 18 months $11.11 per month $133.33 per year
Photoshop CC Subscription model: $20 per month $240.00 per year

This is an 80% increase per year just to use Photoshop.

   I have to wonder if Adobe will stick to this plan, or at least the pricing it released today. Almost doubling the cost of your software for existing users is something any company knows will draw some ire. Hopefully Adobe was just testing the waters today. I’m not against the need to verify a license, nor a monthly subscription model, but a price increase on this scale is going to be rather hard to stomach. I just wish there was a viable alternative…